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What your website says about your business

First Impressions happen online

Before You Ever Speak to a Customer, Your Website Already Has

Your website often introduces your business long before a phone call, email, or meeting ever happens. Within just a few seconds, visitors begin forming opinions about your professionalism, trustworthiness, attention to detail, and even the quality of your services.

Whether fair or not, people make fast decisions online. A website that feels polished, welcoming, and current can immediately build confidence. On the other hand, an outdated or confusing website may unintentionally send the wrong message, even if the business itself is excellent.

In today’s digital world, your website is not just a marketing tool. It is your first impression. It’s easy to forget about it since it’s not right in front of you, but it is in front of potential customers.

First Impressions Happen Fast

Research has consistently shown that users form opinions about websites almost instantly. Design, layout, color choices, speed, and readability all influence whether someone stays on your site or leaves within seconds.

A visitor may never consciously think:

“This website makes me nervous.”

But they may quietly feel it.

That feeling can come from:

  • Slow loading pages
  • Tiny or hard-to-read text
  • Cluttered layouts
  • Broken links
  • Outdated graphics
  • Poor mobile experiences
  • Generic stock imagery
  • Inconsistent branding

Even small issues can create hesitation. When people are considering who to hire, buy from, or trust, hesitation matters.

According to the Stanford Web Credibility Research, website design is one of the strongest factors influencing how credible a business appears online.

Your Website Reflects Your Attention to Detail

People naturally associate the quality of your website with the quality of your business.

For example:

  • A clean and organized website suggests professionalism.
  • Updated content suggests an active and engaged company.
  • Consistent branding suggests stability and trust.
  • Clear navigation suggests organization and reliability.

On the other hand:

  • Broken forms may signal poor maintenance.
  • Outdated copyright dates may suggest neglect.
  • Inconsistent visuals may make a business feel less established.
  • Security warnings can immediately damage trust.

Many businesses do not realize how much these subtle signals shape customer perception.

Trust Matters More Than Ever Online

The internet has changed dramatically over the past few years. Consumers are increasingly cautious because they are constantly exposed to:

  • Scam emails
  • Fake websites
  • Phishing attempts
  • AI-generated spam
  • Fake online stores
  • Fraudulent advertisements

As a result, people are evaluating websites more carefully than ever before.

Modern consumers often look for reassurance before they contact a company. They want signs that a business is legitimate, active, and professional.

Simple trust-building elements can make a major difference:

  • Secure HTTPS connections
  • Professional branding
  • Real photos
  • Testimonials
  • Updated blogs or news sections
  • Accurate contact information
  • Mobile-friendly design
  • Clear messaging

The Google Search Central documentation also emphasizes the importance of helpful, trustworthy content and strong user experiences.

Mobile Experience Is No Longer Optional

Today, a large percentage of website traffic comes from mobile devices. If a website is difficult to navigate on a phone, visitors may leave almost immediately.

Common mobile issues include:

  • Text that is too small
  • Menus that are difficult to use
  • Images that load slowly
  • Buttons that are hard to tap
  • Sections that overlap or break

A strong mobile experience communicates that a business is modern, attentive, and customer-focused.

Branding Creates Emotional Connection

Good branding is not just about logos or colors. It is about creating a feeling.

A thoughtfully branded website helps visitors understand:

  • Who you are
  • What makes your business different
  • Whether your company feels approachable, professional, creative, trustworthy, or modern

Strong branding creates consistency across:

  • Your website
  • Blog graphics
  • Social media
  • Marketing materials
  • Email communications

When branding feels cohesive, businesses appear more established and memorable.

An Outdated Website Can Quietly Cost You Business

One of the biggest challenges with outdated websites is that businesses often never hear about the customers they lost.

Visitors usually do not send emails explaining why they left. They simply move on to another company whose website made them feel more confident.

Even if your services are excellent, your online presence still shapes expectations before conversations begin.

This is especially important for:

  • Service-based businesses
  • Medical offices
  • Nonprofits
  • Professional services
  • Local businesses
  • E-commerce stores

A website should support your credibility, not accidentally undermine it.

Your Website Should Grow With Your Business

Businesses evolve over time. Services expand, branding improves, customer expectations change, and technology continues to move forward.

Websites should evolve, too.

Refreshing your website does not always require a complete redesign. Sometimes, even smaller improvements can significantly improve user experience and perception:

  • Updating imagery
  • Improving mobile responsiveness
  • Refreshing typography
  • Simplifying navigation
  • Adding new content
  • Improving speed
  • Strengthening SEO
  • Updating calls-to-action

Regular updates also help demonstrate that your business is active and engaged.

Final Thoughts

Before a customer ever speaks to you, your website has already started telling your story.

It communicates your professionalism, attention to detail, credibility, and brand personality within moments of someone arriving on your site.

A strong website does more than “look nice.” It builds trust, creates connection, and helps visitors feel confident about taking the next step.

As the online world becomes more crowded and more cautious, thoughtful design and authentic branding matter more than ever.

If your website no longer reflects the quality of your business today, it may be time for a fresh look at how your business is being perceived online.

Get in touch with us and see what we can do to help get your website functioning well and looking sharp.

Important Alerts

Fake Microsoft 365 Email Scams

Scam Alert

Email Scam Microsoft 365

How to Tell if a Microsoft 365 or Google Login Email Is Fake

Cybercriminals are becoming increasingly sophisticated, and one of the most dangerous scams affecting businesses today involves fake Microsoft 365 and Google login emails. These phishing attacks are designed to steal usernames, passwords, and sensitive company information by tricking users into logging into fraudulent websites that look nearly identical to legitimate login pages.

Unfortunately, these scams are no longer easy to spot. Modern phishing emails often contain realistic branding, professional formatting, and convincing language that can fool even experienced users.

Businesses of all sizes are being targeted, from small companies to major corporations. Once attackers gain access to an email account, they can monitor conversations, steal invoices, redirect payments, and even launch attacks against coworkers and clients.

Common Fake Microsoft 365 and Google Email Scams

Many phishing emails attempt to create urgency or fear in order to pressure recipients into acting quickly without carefully reviewing the message.

Some of the most common subject lines and messages include:

  • “Your password has expired”
  • “Unusual sign-in detected”
  • “Secure document shared with you”
  • “Voicemail received”
  • “Mailbox storage full”
  • “Suspicious login attempt”
  • “You have pending encrypted messages”

These emails often include buttons such as:

  • “Review Activity”
  • “Sign In Now”
  • “Listen to Voicemail”
  • “View Document”

Clicking these links may lead to a fake login page designed to capture credentials.

According to Microsoft Security, phishing attacks remain one of the most common entry points for cybercriminals targeting businesses worldwide.

How These Email Scams Work

The process is usually simple but highly effective.

  1. The victim receives a realistic-looking email.
  2. The email contains a malicious link.
  3. The victim clicks the link and lands on a fake login page.
  4. The victim enters their Microsoft 365 or Google credentials.
  5. Attackers immediately capture the username and password.

Once access is gained, criminals often:

  • Read company emails
  • Monitor financial conversations
  • Send fake invoices
  • Request wire transfers
  • Reset passwords for other accounts
  • Spread phishing emails internally

This type of attack is commonly referred to as Business Email Compromise (BEC), and it has cost organizations billions of dollars globally.

The FBI Internet Crime Complaint Center (IC3) continues to warn businesses about the growing threat of email-based fraud.

Warning Signs a Microsoft 365 or Google Email May Be Fake

Important Alert - 365 scam email

1. The Email Creates Panic or Urgency

Scammers want you to react emotionally and quickly.

Phrases like:

  • “Immediate action required”
  • “Your account will be disabled”
  • “Verify now to avoid suspension”These 

are major red flags.

Legitimate companies typically do not threaten immediate account shutdown through random email messages.

2. The Sender Address Looks Strange

Always examine the actual email address, not just the display name.

Examples of suspicious addresses:

  • microsoft-security-alert@gmail.com
  • support@micr0soft-login.com
  • googleverifycenter.net

Attackers often use domains that look similar to legitimate companies.

Official Microsoft emails generally come from domains ending in:

  • microsoft.com
  • office.com
  • outlook.com

Official Google emails generally come from:

  • google.com

3. The Login Link Does Not Match the Real Website

Before clicking any link, hover your mouse over it and inspect the destination URL.

A fake link may look like:

  • login-microsoft365-secure.com
  • google-authentication.net

Legitimate Microsoft 365 sign-ins should direct users to official Microsoft domains such as:

  • login.microsoftonline.com

Google sign-ins should lead to:

  • accounts.google.com

You can learn more about safe login practices directly from Google Account Security and Microsoft Security Tips.

4. Poor Grammar Is No Longer the Only Clue

Years ago, phishing emails often contained obvious spelling and grammar mistakes.

Today, scammers increasingly use AI tools to generate polished, professional-looking emails that appear legitimate. This makes it more important than ever to verify links, sender addresses, and requests carefully.

5. Unexpected Attachments or Shared Documents

Be cautious with:

  • Fake PDF invoices
  • Shared OneDrive files
  • Google Drive document links
  • ZIP attachments
  • Voicemail attachments

Even if the email appears to come from someone you know, attackers may have compromised their account.

How Businesses Can Protect Themselves

Enable Multi-Factor Authentication (MFA)

Multi-factor authentication adds an extra layer of security by requiring a second verification step beyond just a password.

This is one of the most effective ways to reduce account compromise risk.

Train Employees Regularly

Cybersecurity awareness training is essential. Employees should know how to:

  • Recognize phishing emails
  • Verify unusual requests
  • Report suspicious messages
  • Avoid clicking unknown links

Verify Financial Requests Independently

Never rely solely on email for payment changes or wire transfer requests.

Always confirm requests using:

  • A direct phone call
  • A known contact number
  • Internal verification procedures

Keep Software and Email Security Updated

Businesses should maintain:

  • Updated antivirus software
  • Email filtering systems
  • Secure passwords
  • Regular security updates

What To Do if You Clicked a Fake Login Email

If you suspect credentials were entered into a phishing site:

  1. Change the password immediately
  2. Enable MFA if not already active
  3. Notify your IT department or provider
  4. Review account login activity
  5. Scan devices for malware
  6. Alert coworkers if the account may have been compromised

Quick action can sometimes prevent larger financial losses or further attacks.

Final Thoughts

Fake Microsoft 365 and Google login emails are becoming more convincing every year. Cybercriminals are using sophisticated techniques, realistic branding, and AI-generated messaging to target businesses and individuals alike.

The best defense is awareness, caution, and strong security practices.

If an email creates urgency, asks for credentials, or contains suspicious links, slow down and verify before clicking.

Protecting your email account can help protect your entire business.

Before you click on anything, Contact Us, and we will be more than happy to assess the risk for you.

Blog

Translations on your website

Website translation Google Translate VS. a WordPress Plugin

Why Website Translation
Matters for SEO

A properly translated website can

  • Increase organic traffic in multiple languages
  • Improve time on site and reduce bounce rates
  • Expand keyword rankings in new markets
  • Increase conversions from non-English speaking visitors

According to CSA Research, 76 percent of consumers prefer purchasing products in their own language.

Google also confirms that creating localized content helps your site rank in international search results when structured properly. You can read more about it here.

Translation is not just about accessibility. It is about search visibility.

Option 1: Using Google Translate on Your Website

Many website owners install a simple Google Translate widget or rely on browser translation tools.

Pros of Google Translate
  • Free
  • Easy to install
  • Instant translation
  • No additional content management
The SEO Problem

Google Translate does not create separate indexable pages for each language.

  • Translated content is not stored on your server
  • Search engines cannot properly index translated pages
  • You do not rank for foreign language keywords
  • The translation is dynamic and not optimized

In short, Google Translate improves accessibility, but it does not improve multilingual SEO.

It is helpful for users who are already on your site. It does not help new users find you in their language.

Option 2: Using a Translation Plugin for WordPress

Wordpress Translation

Translation plugi

If you want real SEO results, a multilingual plugin is the better strategy.

Popular WordPress translation plugins include

These plugins create separate URLs for each language version of your site.

For example:

yourwebsite.com
yourwebsite.com/es/
yourwebsite.com/zh/

This structure allows search engines to

  • Crawl each version
  • Index language-specific content
  • Rank for foreign language keywords
  • Apply proper hreflang tags

Google explains the importance of hreflang implementation here

Benefits of Using a Translation Plugin

  • Each language gets its own SEO optimized page
  • You can customize translated meta titles and descriptions
  • You can optimize keywords for each market
  • You can manually refine translations for accuracy
  • You improve global search visibility

This is the difference between accessibility and strategy.

Automatic Translation vs. Manual Translation

Many plugins now use machine translation engines, including Google or DeepL, but allow human editing.

This hybrid approach is ideal because

  • It speeds up translation
  • You can refine important sales messaging
  • You can optimize keywords per language
  • You avoid awkward phrasing that reduces credibility

Poor translation can actually hurt conversions, especially in professional industries like legal, healthcare, and financial services.

SEO Comparison: Google Translate vs Plugin

Feature Google Translate Translation Plugin
Creates indexable pages No Yes
Ranks in foreign language searches No Yes
Custom SEO per language No Yes
Hreflang support No Yes
Long-term SEO growth Limited Strong

If your goal is real traffic growth in Spanish or other languages, a plugin wins every time.

When Is Google Translate Enough?

Google Translate may be acceptable if

  • You serve a primarily English audience
  • Translation is a courtesy feature
  • SEO in other languages is not a priority
  • You are testing demand before investing

But if you want to rank in Spanish search results in California, you need a multilingual SEO strategy.

Best Practice: Multilingual SEO Strategy

For businesses that want serious growth, the ideal structure includes:

  1. A professional translation plugin
  2. Proper hreflang implementation
  3. Separate keyword research per language
  4. Optimized meta titles and descriptions
  5. Localized content, not just translated words

Multilingual SEO is not about flipping a switch. It is about expanding your digital footprint.

Using Google Translate is quick and easy. But it does not build search engine authority in other languages.

Using a professional translation plugin creates structured, indexable, optimized language versions of your website. That means better rankings, more traffic, and higher conversion potential.

If your business serves multilingual communities, especially here in California, investing in proper website translation SEO is not an upgrade. It is a growth strategy.

If you are considering adding a language or multiple languages to your website, please Get in Touch! 

 

 

Portrait of Laura Rider, Founder and Web Designer at Grateful Design Services

Laura Rider is the Founder, Lead Web Designer, Developer, and Project Manager at
Grateful Design Services
a Sacramento, California-based web design company helping small businesses and nonprofits create beautiful, accessible, and SEO-driven websites. Drawing from years of creative experience through her previous company, Cobalt Images, Laura combines design, strategy, and functionality to help clients grow online.

Learn more about Laura’s work on the About page.

Blog

Grateful Web Services Is Now Grateful Design Services

 

Grateful Design Services

Grateful Design Services

Big news, and we are so excited to finally share it.

Grateful Web Services is now Grateful Design Services.

Same company, same heart, same commitment to helping businesses and nonprofits succeed online. Just a name that better reflects the full scope of what we do and where we are headed.

If you have worked with us before, thank you. You have been a huge part of this journey. And if you are new here, welcome. We are so glad you found us.

This rebrand marks an exciting next chapter, and we wanted to share why we made this change, what it means for our clients, and a few helpful insights for any business owner considering a rebrand of their own.

Why We Rebranded to Grateful Design Services

As our business has grown, it has become clear that our original name no longer captures everything we offer.

Yes, we design and build beautiful, strategic websites, and that will always be a major part of what we do. But over time, our work has expanded into something broader and more creative.

At Grateful Design Services, we support clients with more than just websites. Our work can include website design, logo design, blog graphics, social media graphics, branding support, and visual content that helps businesses show up more professionally online.

Today, we help clients with:

  • Custom website design and redesign
  • Website Maintenance
  • Logo design and visual branding
  • Blog graphics and featured images
  • Blog strategy and writing
  • Social media graphics
  • Social media strategy, writing, posting, and communication
  • Website banners and marketing visuals
  • User experience and layout strategy
  • SEO-friendly structure and content flow
  • Virtual Headshots, photography restoration, and creative services
  • Building a polished and cohesive online presence

The name Grateful Design Services reflects that evolution.

It gives us the flexibility to serve our clients more fully and positions us as a strategic design partner, not just a website provider.

What Has Not Changed

Let’s clear this up right away.

This is a rebrand, not a reinvention.

Here is what stays the same:

  • The same experience and dedication
  • The same personalized, one-on-one approach
  • The same focus on helping businesses and nonprofits
  • The same commitment to thoughtful, high-quality design
  • The same passion for websites and visuals that are both beautiful and effective
  • The same consistent reliability and good communication

If anything, this change allows us to serve our clients even better.

Why Rebranding Can Be a Smart Business Move

Rebranding is often misunderstood. It is not always about starting over. In many cases, it is simply about growing into what your business has become.

A thoughtful business rebrand can help you:

  • Better reflect your services and expertise
  • Attract the right audience
  • Create a more polished and consistent brand identity
  • Improve your credibility and first impressions
  • Support long-term business growth

Sometimes your brand just needs to catch up with your actual level of expertise.

And honestly, that is not a bad problem to have.

Signs It Might Be Time to Rebrand Your Business

If you have been wondering whether your own business may be due for a refresh, here are a few common signs.

1. Your business name no longer fits your services

Many businesses start with a name that makes perfect sense in the beginning, then slowly outgrow it.

2. Your branding feels inconsistent

If your website, social media, logo, and marketing materials all feel like they belong to different versions of your business, that is usually a clue.

3. Your target audience has changed

You may now be serving a different type of client than when you first launched.

4. Your website feels outdated

If you hesitate before sending someone to your website, your brand may be asking for attention.

5. Your visuals no longer reflect your quality

If your work and expertise have leveled up, but your branding has not, there may be a disconnect.

 If your business feels ready for a refresh, get in touch!

What We Learned During Our Rebrand

Rebranding touches a lot more than people realize.

It is not just a logo update or a homepage refresh. It can affect nearly every part of your business, including:

  • Your domain and URLs
  • Your SEO structure
  • Your Google Business Profile
  • Your social media platforms
  • Your email signatures
  • Your client documents and proposals
  • Your online listings and citations
  • Your internal brand consistency

Translation: rebranding is exciting, but it also has a lot of moving parts.

Rebranding Tips for Small Businesses

If you are planning a rebrand, here are a few things we highly recommend.

1. Start with strategy, not just design

Before updating your visuals, get clear on your goals.

Ask yourself:

  • What do we want to be known for?
  • Who are we trying to reach?
  • What do we want our brand to communicate?
  • What feeling should people get when they land on our website or social media?

A strong visual brand works best when it is built on a clear strategy.

2. Think beyond your logo

A rebrand is not just a new logo.

A strong brand also includes:

  • Your messaging
  • Your tone of voice
  • Your website experience
  • Your layout and content presentation
  • Your visual consistency
  • Your customer journey

Everything should feel like it belongs together.

Because if your logo says one thing and your website says another, your audience feels that disconnect immediately.

3. Protect your SEO during a rebrand

This one is a big deal.

If your domain, page URLs, or business name are changing, your SEO should be part of the process from the very beginning.

That can include:

  • Setting up 301 redirects
  • Updating internal links
  • Submitting updated sitemaps
  • Monitoring Google Search Console
  • Updating directory listings and citations
  • Making sure old links still lead people where they need to go

Google provides official guidance on how to handle a site move properly, and it is worth reviewing if you are rebranding your business online:

Google Search Central: Site Move Guide
Google Search Central: 301 Redirect Best Practices

If SEO is ignored during a rebrand, businesses can accidentally lose rankings and traffic they worked hard to build. That is why a successful rebrand should always balance creativity with strategy.

4. Be consistent everywhere

Once your rebrand is live, update it across all the places your business appears online.

That includes:

  • Your website
  • Your Google Business Profile
  • Your Facebook, Instagram, and LinkedIn
  • Your directories and citations
  • Your email footer
  • Your invoices and client documents
  • Your downloadable PDFs or guides

Consistency builds trust, and trust matters with both people and search engines.

5. Tell your audience what is happening

One of the most overlooked parts of a rebrand is communication.

If you quietly change everything and never explain it, people can feel confused.

Your audience should know:

  • What changed
  • Why it changed
  • What stays the same
  • How it benefits them

That is exactly why we wanted to share this post.

Why “Grateful Design Services”?

Because design is truly at the heart of what we do.

And when we say design, we mean much more than just building websites.

We help businesses create a polished, professional, and cohesive presence across the places their audience sees them most.

In other words, design is not just about making things look nice.

It is about helping businesses present themselves clearly, consistently, and professionally so they can build trust and grow with confidence.

A great website matters, but so does everything around it.

Your logo, your blog graphics, your social media presence, and your overall visual consistency all play a role in how your brand is perceived.

That is why Grateful Design Services feels like the right fit for this next chapter. It better reflects the creative and strategic support we provide across the full digital experience.

What This Means for Our Clients

If you are a current or past client, here is the simple version:

Nothing is changing about the care, communication, and strategy you can expect from us.

You will simply start seeing our new name, Grateful Design Services, across our website and communications.

If you previously visited our old site, you will be seamlessly redirected as we complete our transition.

Visit our new home here: Grateful Design Services
Reach out here: Contact Us

A Note to Fellow Business Owners

If your brand no longer feels aligned with your business, you are not alone.

Many businesses reach a point where their name, website, or branding no longer reflects who they are or the level of work they are capable of delivering.

You do not have to stay stuck there.

A thoughtful rebrand can create clarity, confidence, and new growth opportunities.

And if your website, visuals, or branding no longer feel like a match for your business, that is often your sign that it may be time.

The good news? You do not have to figure it all out alone.

The Next Chapter

This new chapter feels aligned, exciting, and full of possibility.

We are incredibly grateful for the clients, partners, and community who have supported us along the way.

Your trust means everything.

And we are looking forward to continuing to help businesses grow with intentional design, strong strategy, and a polished online presence.

Welcome to Grateful Design Services.

Need Help Rebranding or Refreshing Your Website?

If your business is growing and your website or branding no longer feels like a match, we would love to help.

Whether you need a:

  • Website refresh
  • Full redesign
  • New logo or brand visuals
  • Blog graphics, social media graphics, or services
  • Better structure and messaging
  • More polished online presence

We would love to chat.

Explore Our Services
Contact Us

And if you are rebranding too, just know we are cheering you on from over here with coffee in hand and at least 37 tabs open. Yes, I am a tab hoarder. 

Portrait of Laura Rider, Founder and Web Designer at Grateful Design Services

Laura Rider is the Founder, Lead Web Designer, Developer, and Project Manager at
Grateful Design Services
a Sacramento, California-based web design company helping small businesses and nonprofits create beautiful, accessible, and SEO-driven websites. Drawing from years of creative experience through her previous company, Cobalt Images, Laura combines design, strategy, and functionality to help clients grow online.

Learn more about Laura’s work on the About page.

Blog

Is Your Website Costing You Business?

Is Your Website Costing You Business?

Is your website costing you business?


If your website is slow, outdated, or difficult to use, it may be quietly driving potential clients away without you realizing it.

Many business owners assume that simply having a website is enough. In reality, websites lose leads every day due to performance, design, maintenance, and SEO issues that often go unnoticed.

A website can cost you business if it loads slowly, is not mobile-friendly, looks outdated, lacks clear calls to action, has security issues, or does not appear in search results.

Below are the most common signs your website may be costing you business, along with practical ways to fix them.

Your Website Loads Too Slowly

Website speed plays a major role in user experience and search rankings. If your site takes more than a few seconds to load, visitors are likely to leave before engaging with your content.

Google confirms that slow load times increase bounce rates and reduce conversions.

Common causes include

  • Outdated or shared hosting

  • Large, unoptimized images

  • Too many plugins

  • An outdated theme or page builder

How to fix it

  • Optimize images and scripts

  • Remove unused plugins

  • Keep WordPress, themes, and plugins updated

Improving site speed is often one of the fastest ways to increase engagement and conversions. This is a common focus area when we review websites at Grateful Design Services.

Your Website Is Not Mobile Friendly

Most website traffic now comes from mobile devices. If your site is difficult to read or navigate on a phone, visitors will leave quickly.

Google uses mobile-first indexing, meaning it primarily evaluates the mobile version of your website for search rankings. Google’s best practice guide

Warning signs

  • Text is too small to read

  • Buttons are hard to tap

  • Content runs off the screen

  • Forms are difficult to complete

How to fix it

  • Use a responsive design

  • Test your site on real devices

  • Simplify layouts for mobile users

Mobile usability affects both user trust and search visibility.

Your Website Design Feels Outdated or Unprofessional

First impressions matter. Visitors form opinions about your business within seconds, and an outdated website can damage trust even if your services are excellent.

Studies show users judge credibility largely based on visual design. Stanford University Website Credibility Guide

Design elements that reduce credibility

  • Old fonts or color schemes

  • Overused stock photos

  • Cluttered layouts

  • Poor visual hierarchy

How to fix it

  • Refresh fonts and colors

  • Use clean, modern layouts

  • Add real photos when possible

  • Simplify navigation and content flow

In many cases, a strategic website refresh is all it takes to modernize your site and improve trust. Learn more about our professional website design and redesign services 

There Is No Clear Call to Action

If visitors do not know what to do next, they will likely leave without contacting you.

Common issues

  • No visible contact button

  • Too many competing actions

  • Forms buried too far down the page

  • Vague language such as “Learn More”

How to fix it

  • Add clear calls to action on every page

  • Use specific language like “Schedule a Consultation”

  • Make contact options easy to find

Your website should guide visitors toward taking action, not leave them guessing.

Your Website Has Security or Maintenance Issues

Outdated websites are one of the most common targets for hackers. Many business owners only think about maintenance after a problem occurs.

According to Wordfence, the majority of WordPress hacks are caused by outdated plugins and themes.

Red flags

  • Missing or expired SSL security

  • Outdated WordPress version

  • Outdated Plugins 

  • Plugins that are no longer supported

  • No regular backups

How to fix it

  • Keep WordPress, themes, and plugins updated

  • Schedule regular backups

  • Enroll in ongoing website maintenance

Ongoing website maintenance helps protect your business, your data, and your reputation. Learn more about our maintenance services here:

Your Website Is Not Helping You Get Found Online

If your website is not appearing in search results, it is not doing its job.

Common SEO issues

  • Missing page titles or meta descriptions

  • Thin or duplicate content

  • An outdated or inactive blog

  • No analytics tracking

How to fix it

  • Optimize page titles and descriptions

  • Publish helpful, relevant content

  • Track performance with analytics

  • Update content regularly

Google confirms that helpful, people-first content is a key ranking factor. Read the article

Many businesses now enhance their websites by combining strong foundations with AI-powered tools for content and SEO, but AI works best when built on a solid, well-maintained website.

To learn more, see:

What Should You Do Next?

If any of these issues sound familiar, you are not alone. Most business websites fall behind over time when they are not actively maintained or reviewed.

The good news is that many of these problems can be fixed without starting over completely.

At Grateful Design Services, we help businesses:

  • Identify what is hurting website performance

  • Prioritize fixes based on budget and impact

  • Improve design, speed, security, and usability

  • Turn websites into tools that generate leads

Ready to Find Out If Your Website Is Helping or Hurting Your Business?

If you are unsure where to start, a professional website review can help uncover quick wins and long-term improvements.

Contact Grateful Design Services to request a review:

Sometimes small, strategic changes make the biggest difference.

Frequently Asked Questions

How do I know if my website is costing me business?
If your website has low traffic, few inquiries, slow load times, poor mobile usability, or an outdated design, it may be losing potential customers before they contact you.

How often should a business website be updated?
Most business websites should be reviewed quarterly and updated regularly for security, performance, and content relevance.

Does a slow website really affect conversions?
Yes. Research consistently shows that visitors are far more likely to leave a website that takes more than a few seconds to load.

Is website maintenance really necessary?
Yes. Regular maintenance helps prevent hacks, downtime, broken features, and performance issues that can damage trust and visibility.

Can I fix website issues without rebuilding the entire site?
In many cases, yes. Speed improvements, SEO fixes, maintenance updates, and design refreshes can often be done without a full redesign.

Contact us today to see how we can help!


Portrait of Laura Rider, Founder and Web Designer at Grateful Design Services

Laura Rider is the Founder, Lead Web Designer, Developer, and Project Manager at
Grateful Design Services
a Sacramento, California-based web design company helping small businesses and nonprofits create beautiful, accessible, and SEO-driven websites. Drawing from years of creative experience through her previous company, Cobalt Images, Laura combines design, strategy, and functionality to help clients grow online.

Learn more about Laura’s work on the About page.

Blog

Client Trust, Gratitude, and Growth

Grateful for our clients

Grateful for our clients

Gratitude has always shaped the way we run Grateful Design Services. Every client who chooses to work with us plays an important part in the growth of our web design business. Whether it is a website redesign project, WordPress development, support, or ongoing website maintenance, we remain genuinely grateful for the trust our clients place in us.

Working in web design and development means entering a space that feels personal. A website represents a business’s identity, mission, and story. When clients allow us to design or refine that story, we never take that responsibility lightly. As a result, client trust, gratitude, and long-term partnership continue to guide our approach to meaningful digital growth.

Why Client Trust Means Everything

Every project begins with trust. When a client hands us their brand, vision, content, and goals, they are entrusting an important part of their business to Grateful Design Services. That trust influences each decision we make, including layout and color choices, user experience optimization, and SEO improvements.

We appreciate clients who share clear goals and open communication, and we value those who believe in collaboration during the design process. In addition, long-term website improvements and ongoing support help build stronger outcomes and deeper relationships. Returning for updates, maintenance, and search engine support shows a level of confidence we never take for granted.

Because of this, trust creates better outcomes, improved communication, and websites that truly serve their audiences.

Learn more about our approach to design here 

Gratitude in Web Design and Client Partnerships

Gratitude is at the center of how we operate. It helps me, our client’s dedicated Project Manager, show up with more patience, creativity, and attention to detail. As a result, client relationships grow stronger, and projects move forward smoothly, even when timelines, revisions, or technical challenges arise.

Here are a few ways gratitude shapes our work.

• Clear and thoughtful communication
This helps clients feel supported and confident throughout the project. We are always here to talk and don’t nickel and dime clients for phone calls.

• A service-first mindset
We focus on providing value at every step, whether it involves SEO, user experience, or performance optimization.

• Pride in delivering high-quality work
Gratitude encourages us to refine every detail and aim for exceptional results.

• Commitment to ongoing support
A website is not finished at launch. Continued care, updates, SEO refinements, and long-term partnership are essential.

How Client Referrals Support Small Business Growth

Referrals are one of the greatest compliments a business can receive. When a client recommends us to a friend, colleague, or another business owner, it signals that the work made a positive impact. Furthermore, referrals help small businesses grow organically and strengthen community connections.

A referral communicates trust. It says that we delivered a great experience and that Grateful Design Services will take care of the next client with the same dedication.

Referrals have helped us reach new clients, industries, and creative opportunities. If you have ever referred someone to us, thank you. Your support directly contributes to the success of our business.

Small business referral trends are supported by data from SCORE 

How Gratitude Improves SEO, User Experience, and Digital Growth

It may not seem obvious at first, but gratitude directly influences search engine optimization and overall website success. Good SEO begins with understanding a client’s goals and creating content and design that support their audience.

Here are a few examples of how gratitude enhances digital outcomes.

• SEO content quality
Clear goals lead to better keyword planning and stronger blog posts.

• User experience design
A thoughtful approach creates easier navigation, better readability, and stronger engagement.

• Website longevity
Clients who feel supported remain active with updates, SEO enhancements, and content growth.

• Organic backlinks and mentions
Positive relationships often lead to natural sharing, which boosts visibility.

For more on SEO best practices, visit MOZ

How Our Clients Inspire Growth

Every client, project, and industry provides new challenges and learning opportunities. Our clients shape the direction of our business and continually push us to improve skills in web design, development, accessibility, mobile optimization, analytics, and digital strategy.

Whether we are building a nonprofit website, a Sacramento business website, a service-based business site, a WordPress ecommerce store, an SEO plan, or a redesigned online presence, each project expands our expertise and creativity.

Learn about our website maintenance care plans here

A Sincere Thank You

To every client we have worked with, thank you! We appreciate your trust, communication, referrals, and support. Most importantly, thank you for allowing us to do the creative work that we love.

Client trust, gratitude, and growth are at the heart of Grateful Design Services. I am truly grateful every day for the relationships and partnerships that make my work meaningful.


Portrait of Laura Rider, Founder and Web Designer at Grateful Design Services

Laura Rider is the Founder, Lead Web Designer, Developer, and Project Manager at
Grateful Design Services
a Sacramento, California-based web design company helping small businesses and nonprofits create beautiful, accessible, and SEO-driven websites. Drawing from years of creative experience through her previous company, Cobalt Images, Laura combines design, strategy, and functionality to help clients grow online.

Learn more about Laura’s work on the About page.

Blog

Windows 10 End of Life: Upgrade to Windows 11

Windows 10 end of life

Windows 10 End of Life
What It Means and How to Upgrade to Windows 11

Windows 10 end of life arrives on October 14, 2025. This clear, step-by-step guide explains what that means for your computer and how to upgrade to Windows 11 safely. After that date, your computer will no longer receive critical security updates, bug fixes, or technical support.

That might sound scary, but don’t worry, upgrading to Windows 11 can be simple once you understand your options. This guide will explain what “end of life” really means, why upgrading matters, and how to move to Windows 11 safely.

What “End of Life” Means

When Microsoft ends support for an operating system (OS), it stops releasing updates

  • Security updates that protect against viruses and hackers

  • Software patches that fix bugs or improve performance

  • Driver updates that keep your hardware (like printers and cameras) running smoothly

You can still use Windows 10 after October 2025, but your system will become increasingly vulnerable over time, especially if you browse the web or use online banking.

Check if Your Computer Can Run
Windows 11

Before upgrading, make sure your PC meets Microsoft’s minimum requirements. Here’s how to check

  1. Download the PC Health Check Tool from Microsoft’s official site (https://www.microsoft.com/windows/windows-11-specifications).

  2. Run the tool and select “Check now.”

  3. It will tell you if your computer is eligible or list what needs to be upgraded (for example, “Secure Boot” or “TPM 2.0” not enabled).

Tip: Even if your computer doesn’t meet the requirements, you may still be able to upgrade with some manual steps — but this isn’t recommended for most users.

Back Up Your Files First

Before upgrading, always back up important files:

  • Save photos, documents, and downloads to OneDrive, an external hard drive, or a USB flash drive.

  • Confirm your backups by opening a few files from the backup drive to ensure they are functional.

This ensures nothing gets lost if something goes wrong during the installation.

How to Upgrade to Windows 11

If your device qualifies, you can upgrade for free. Here’s the step-by-step process:

  1. Go to Settings → Update & Security → Windows Update

  2. Click “Check for updates.”

  3. If your PC is eligible, you’ll see an option that says:
    “Upgrade to Windows 11 is ready – and it’s free!”

  4. Click “Download and install.”

  5. Follow the on-screen prompts and wait while Windows completes the upgrade.

The process may take 30 minutes to 2 hours, depending on your internet speed and computer performance.

If You Don’t See the Upgrade Option

If the upgrade doesn’t appear automatically:

What If Your Computer Can’t Run Windows 11?

If your computer is too old for Windows 11, you have a few options:

  • Stay on Windows 10 temporarily (but know support ends in 2025).

  • Purchase a new PC that comes pre-installed with Windows 11.

  • Consider a Chromebook or Mac if you want to switch platforms.

Microsoft will also offer Extended Security Updates (ESU) for a limited time after 2025, but this will be a paid service.

After You Upgrade

Once Windows 11 is installed:

  • Run Windows Update again to get the latest patches.

  • Reinstall any apps or printers that didn’t carry over.

  • Explore new features like Snap layouts, Widgets, and the refreshed Start menu.

Frequently Asked Questions About the Windows 10 End of Life and Upgrading to Windows 11

1. When does Windows 10 reach end of life?

Microsoft will officially end support for Windows 10 on October 14, 2025. After that date, there will be no more security updates or technical support.

2. Can I keep using Windows 10 after 2025?

Yes, but it’s not recommended. You can continue to use it, but your computer will become more vulnerable to viruses, hackers, and compatibility issues as time goes on.

3. How can I check if my computer can run Windows 11?

Download the PC Health Check Tool from Microsoft’s official website. It will quickly tell you if your device meets the Windows 11 system requirements or what upgrades may be needed.

4. Is the upgrade to Windows 11 free?

Yes, the Windows 11 upgrade is free for most Windows 10 users whose devices meet the requirements.

5. How do I upgrade to Windows 11?

Go to Settings → Update & Security → Windows Update, then click Check for updates. If your PC is eligible, you’ll see an option to download and install Windows 11. Follow the on-screen steps to complete the process.

6. What if my PC isn’t compatible with Windows 11?

If your PC doesn’t meet the minimum requirements, you can continue using Windows 10 for now or consider buying a new computer that comes with Windows 11 preinstalled. Microsoft will also offer Extended Security Updates (ESU) for a limited time, but this will be a paid service.

7. Will my files and programs carry over after the upgrade?

Yes, your personal files and many applications should remain intact. However, it’s always best to back up your files before upgrading to avoid data loss.

8. What new features does Windows 11 offer?

Windows 11 introduces a redesigned Start menu, Snap layouts for multitasking, Widgets, improved security features, and a cleaner, more modern interface.

Windows 10 has been a reliable system for nearly a decade, but its end of life means it’s time to move on. Upgrading to Windows 11 keeps your computer secure, fast, and supported for years to come.

If you need help checking your system or performing the upgrade, reach out to a local IT technician or your trusted web and computer support professional. Staying current is the best way to protect your data and enjoy a smoother experience online.

As always, please get in touch with us if you need any additional help


Portrait of Laura Rider, Founder and Web Designer at Grateful Design Services

Laura Rider is the Founder, Lead Web Designer, Developer, and Project Manager at
Grateful Design Services
a Sacramento, California-based web design company helping small businesses and nonprofits create beautiful, accessible, and SEO-driven websites. Drawing from years of creative experience through her previous company, Cobalt Images, Laura combines design, strategy, and functionality to help clients grow online.

Learn more about Laura’s work on the About page.

Blog

Generative AI vs AI: The Creative Side of Artificial Intelligence Explained

Generative AI vs AI

Generative AI vs AI
The Creative Side of Artificial Intelligence Explained

You’ve probably heard the term Generative AI floating around in conversations, news headlines, or even your workplace. But what does it actually mean? Is it just another tech fad, or is it something that’s here to stay? Let’s break it down in a way that’s easy to understand.

What Is Generative AI?

Generative AI is a type of artificial intelligence that can create new content. Unlike traditional AI, which mostly analyzes data and makes predictions, Generative AI can produce original text, images, videos, music, and even computer code.

Generative AI in Simple Terms

Think of it like this:

  • Traditional AI = a calculator. It gives you answers based on what you put in.

  • Generative AI = a creative assistant. It takes what it has learned and produces something brand new.

Popular Generative AI Tools

Some of the most well-known Generative AI tools include ChatGPT, Google Gemini, DALL·E, and MidJourney.

MIT News explains it simply: Generative AI is designed to “generate outputs such as text, images, or code that resemble human-created work.”

Why Is Generative AI Important?

Generative AI isn’t just tech hype; it’s already transforming how we live and work.

Everyday Examples of Generative AI

  • For work: It can draft emails, build presentations, write blog posts, and even brainstorm ideas.

  • For business: Companies are using it to design ads, automate customer service, and personalize shopping experiences.

  • For everyday life: Generative AI shows up in things like auto-complete texts, AI chatbots, or apps that redesign your living room with a single photo.

According to McKinsey, Generative AI could add up to $4.4 trillion annually to the global economy. That’s a huge sign that this technology is not going away anytime soon.

Generative AI vs AI: Key Differences

It’s easy to mix up the terms AI and Generative AI, but they aren’t the same thing.

What AI Does Best (the Big Umbrella)

Artificial Intelligence (AI): A broad field that covers any system designed to mimic human intelligence. This includes chatbots, recommendation engines (like Netflix suggesting a movie), facial recognition, or predictive analytics.

What Makes Generative AI Unique (the Creative Tool in the Box)

Generative AI: A subset of AI that focuses specifically on creating new content. It doesn’t just analyze data; it produces original text, images, videos, or music that feels human-made.

Think of AI as the entire toolbox, and Generative AI as one specialized tool inside the box, the creative one.

IBM Research makes the distinction clear: while AI helps businesses analyze data and improve efficiency, Generative AI goes a step further by creating new content from what it has learned.

Benefits of Generative AI

Generative AI brings a lot of opportunities!

Saving Time and Boosting Productivity

It automates routine tasks like emails, data summaries, or first-draft content.

Unlocking Creativity for Individuals and Businesses

It helps spark new ideas when you’re stuck and gives small businesses access to tools once reserved for big companies.

Risks of Generative AI

Of course, it’s not perfect. There are some downsides to watch out for.

Accuracy and Bias Issues

It can produce wrong or misleading information, and because it learns from existing data, it can carry hidden biases.

Copyright and Ownership Concerns

Who “owns” content created by AI? That’s still being debated.

Forbes notes that while Generative AI is powerful, businesses need human oversight to avoid errors or ethical missteps.

Should You Care About Generative AI vs AI?

Absolutely. Even if you’re not in tech, Generative AI is already showing up in your life, and it will only grow. Understanding what it is and how it works will help you make better decisions, whether you’re running a business, working in an office, or just curious about the future.

Remember when people thought the internet was just a fad? Generative AI is having a similar moment, and it’s here to stay.

The Bottom Line on Generative AI

Generative AI isn’t just for tech experts, it’s for everyone. It’s a tool that can help with creativity, efficiency, and problem-solving, but it’s also one that comes with risks. By learning the basics now, you’ll be better prepared for the ways it’s going to shape our work and everyday life.

So next time someone mentions Generative AI, you won’t have to smile and nod. You’ll actually know what it means, and maybe even impress them with an example or two.

Frequently Asked Questions About Generative AI

What is Generative AI in simple terms?

Generative AI is a type of artificial intelligence that can create new things, like text, images, music, or code. Unlike regular AI, which mostly analyzes data, Generative AI produces original content.

What are some examples of Generative AI?

Popular examples include ChatGPT (text), DALL·E and MidJourney (images), and Google Gemini (search and productivity). These tools can write, design, or generate ideas in seconds.

How is Generative AI used in business?

Businesses use Generative AI to draft emails, write blog posts, create marketing visuals, generate code, and improve customer service. According to McKinsey, it could add trillions of dollars to the global economy each year.

What are the risks of Generative AI?

Generative AI can sometimes produce inaccurate or biased results. It also raises questions about originality and copyright. That’s why experts, including IBM Research, stress the importance of human oversight.

What is the difference between AI and Generative AI?

Artificial Intelligence (AI) is the broad term for all kinds of smart technology, such as recommendation engines, image recognition, or predictive analytics. Generative AI is a specific type of AI focused on creating new content, like text, images, or music. All Generative AI is AI, but not all AI is Generative AI.

If you want to see how Generative AI can help your business, get in touch with us for a no obligation chat. 


Portrait of Laura Rider, Founder and Web Designer at Grateful Design Services

Laura Rider is the Founder, Lead Web Designer, Developer, and Project Manager at
Grateful Design Services
a Sacramento, California-based web design company helping small businesses and nonprofits create beautiful, accessible, and SEO-driven websites. Drawing from years of creative experience through her previous company, Cobalt Images, Laura combines design, strategy, and functionality to help clients grow online.

Learn more about Laura’s work on the About page.

Blog

10 Signs Your Website Is Costing You Customers

10 Signs your website is costing you customers

10 Signs Your Website Is
Costing You Customers

Your website should be your hardest-working employee. It’s always “on the clock,” greeting visitors, showing off your brand, and convincing people to take action. But what if instead of helping, your website is secretly pushing potential customers away?

Here are 10 red flags that your website is costing you business, and more importantly, how to fix them before another customer clicks away to your competitor.

Your Site Loads Slower Than
a Monday Morning

People have the patience of a cat near a bathtub. If your site takes more than 3 seconds to load, visitors bounce. Google also ranks slow sites lower.
Fix: Optimize images, use proper hosting, 

It’s Not Mobile-Friendly

Over 60% of web traffic comes from phones. If your site looks like a shrunken desktop page, people won’t stick around.
Fix: Use a responsive design and check your site with Google’s Mobile-Friendly Test. 

Outdated Design (Hello, 2009!)

An old site makes customers wonder if you’re still in business, or if your services are equally outdated. According to Stanford’s Web Credibility Project, design has a direct impact on trust.
Fix: Refresh your design every 2–3 years to stay modern and credible.

Poor Navigation 

Why it’s a problem: If customers can’t find what they need within a few clicks, they’ll leave. Confusion costs conversions.
Fix: Simplify menus, add clear calls-to-action, and follow best practices from Nielsen Norman Group.

Weak or No SEO

A gorgeous site is useless if no one can find it. Without SEO, you’re invisible on Google.
Fix: Add keywords naturally, optimize meta tags, and blog regularly. New to SEO? Start with the Moz Beginner’s Guide to SEO

No Clear Call-to-Action

If your site doesn’t guide people toward the next step (call, book, buy), they’ll browse and bounce.
Fix: Place clear Call to Actions like “Get a Free Quote” or “Schedule a Call”. For inspiration, see HubSpot’s Call-to-Action Guide.

Broken Links and Missing Pages

Clicking on a 404 (page not found) page is like showing up at a locked store. It frustrates customers and hurts SEO.
Fix: Use tools like Ahrefs’ Broken Link Checker to find and fix broken links regularly.

No Trust Signals

People won’t hand over money (or even an email) if they don’t trust you.
Fix: Add reviews, testimonials, certifications, and clear contact info.

Content That’s Thin or Outdated

Visitors want answers fast. If your site has vague or outdated copy, they’ll find better info elsewhere. Google also prioritizes fresh content, according to Google Search Central.
Fix: Update blogs, service pages, and FAQs with fresh, helpful content.

Hard-to-Find Contact Info

If your phone number or email is hidden, people assume you don’t want to hear from them.
Fix: Place your contact info in the header, footer, and a dedicated contact page. 

Your website is often your customer’s first impression. If any of these signs sound familiar, you could be losing business without even knowing it. The good news? Every single one of these issues can be fixed—and doing so can dramatically increase leads, sales, and trust in your brand.

At Grateful Design Services, we specialize in redesigning websites that work for your business. Contact us today for a free consultation, and let’s turn your website into your best salesperson.


Portrait of Laura Rider, Founder and Web Designer at Grateful Design Services

Laura Rider is the Founder, Lead Web Designer, Developer, and Project Manager at
Grateful Design Services
a Sacramento, California-based web design company helping small businesses and nonprofits create beautiful, accessible, and SEO-driven websites. Drawing from years of creative experience through her previous company, Cobalt Images, Laura combines design, strategy, and functionality to help clients grow online.

Learn more about Laura’s work on the About page.

Blog

Website Redesign SEO: How to Launch Without Losing Rankings

Website redesign and SEO

Don’t Let a Redesign Hurt Your Rankings

Redesigning your website is an exciting move, but it can also be risky business for your Search Engine ranking (SEO) if you don’t plan. You’ve invested time and money in building your online visibility. The last thing you want is to lose traffic because of a flashy new homepage. The good news? You can have both style and substance.

Here’s how to redesign your website without losing SEO, and maybe even improve your rankings in the process.

Audit Your Current Website Performance

Before you touch a single thing, start with an SEO audit. Identify what’s already working by reviewing:

  • Top-performing pages
  • Current keyword rankings 
  • Backlinks and crawl data 

This is the foundation for a smart, SEO-friendly website redesign.

These websites offer tools to help with this.

Google Analytics | Google Search Console
Sitebulb | Screaming Frog SEO Spider

Create a Redirect Strategy for Old URLs

If any URLs (pages) are changing during the redesign, don’t leave users and search engines hanging. Create 301 redirects from every old URL to its new counterpart. This maintains link equity and ensures your site visitors find what they’re looking for.

Keep the Content That’s Performing

Don’t delete your high-ranking blog posts or landing pages during a redesign just because they feel outdated. If they bring traffic, they deserve a makeover, not a funeral. Refresh headlines, format for readability, and update the content, but keep the URLs when possible.

Protect and Optimize Metadata

Redesigns often wipe out meta titles, meta descriptions, and image alt text. These details are small but mighty in the eyes of search engines. Use an SEO plugin (like Yoast SEO) to ensure all your pages are properly tagged and optimized.

Use Proper Heading Structure

Stick with one <h1> per page, and nest <h2>, <h3>, and <h4> in logical order. This helps Google understand your content hierarchy and improves accessibility.

Make Sure Your New Site Is Mobile-Optimized

Google uses mobile-first indexing, which means your mobile site is the one it cares about most. Your redesign should work flawlessly on phones and tablets.

Test Thoroughly Before Launch

Don’t let broken links or missing pages sneak into your redesign. Before going live:

  • Crawl the site for broken links
  • Validate all redirects
  • Submit your new XML sitemap to Google Search Console
  • Test forms, navigation, and page load speed

Use a staging environment to test everything without affecting your live site.

Monitor SEO Performance After Launch

Once your new site is live, keep a close eye on performance. Tools like Google Analytics and Google Search Console will show you:

  • Keyword fluctuations
  • Traffic drops or gains
  • Crawl errors
  • Missing pages

If all of this sounds too complex or like a nightmare, call,  Email Us, or send a message from our Contact page. We want our clients to know that we are going through these steps when working on their redesign.

If some of the lingo doesn’t make sense. You can check out a previous blog called Cracking the Code that will help define the meanings of some of the words.


Portrait of Laura Rider, Founder and Web Designer at Grateful Design Services

Laura Rider is the Founder, Lead Web Designer, Developer, and Project Manager at
Grateful Design Services
a Sacramento, California-based web design company helping small businesses and nonprofits create beautiful, accessible, and SEO-driven websites. Drawing from years of creative experience through her previous company, Cobalt Images, Laura combines design, strategy, and functionality to help clients grow online.

Learn more about Laura’s work on the About page.